Hospitality applied to coworking

Nomadom was born with a very clear idea: coworking can be much more than “a nice space with coffee and Wi-Fi” if it is managed with the discipline and attention to detail characteristic of hospitality. This keynote presents the project and its value proposition, explaining which service and operational decisions make a difference when the goal is not just to fill seats, but to build a consistent and scalable experience. Drawing on Alejandro's background in hospitality—and his experience in revenue management, pricing strategy, and operations—the session breaks down how hospitality translates into a real coworking space: standards, processes, training, day-to-day management, and, above all, how to design a revenue model that fits with customer behavior and the product.

The idea is for attendees to come away with a clear framework for reviewing their own space: which “hotel” elements are worthwhile, which are just for show, and what specific changes they can implement to improve service, sales, and results without complicating operations.

Objective

To offer a clear vision of Nomadom's value proposition and how the hospitality approach (service + operation + revenue) can help a coworking space differentiate itself and improve its sustainability, with practical ideas that operators can apply in their day-to-day operations.

Key points

• The presentation should help to:

• Explain what Nomadom is and what its value proposition is: what problem it solves, for whom, and what makes its experience different.

• Translate “hospitality” into coworking in operational terms: service standards, consistency, incident management, training, and team culture.