Juanjo Martínez

With a background in Business Administration from EADA and IESE, I combine strategic vision and operational management with a focus on innovation and people.

I currently hold leadership positions at ACW—First Vice President, Sant Cugat Empresarial—Second Vice President, and LAI (Land Economics Society)—Regional Vice President for Europe, Russia, the Caucasus, and the Middle East, in addition to having founded the Barcelona Chapter of the latter in 2018.

I regularly participate as a speaker at national and international events on coworking, trends, and the evolution of workspaces.

My connection to the business ecosystem and my experience with flexible work models drive me to continue contributing to the development of the productive fabric and to collaboration between universities and businesses.